Unique Dice
Influencer partnerships expanded Unique Dice’s reach in gaming.
Overview
Unique Dice offers a diverse collection of handcrafted dice sets, including resin, metal, and hollow designs. Each set is meticulously crafted to enhance tabletop gaming experiences, providing both aesthetic appeal and functional precision.
Backstory
Unique Dice partnered with TCF to expand its reach within the gaming and tabletop community. The team conducted market research to understand the preferences of gamers and collectors, developing messaging that highlighted the craftsmanship and unique designs of Unique Dice's products. By implementing a strategy that included influencer collaborations and targeted social media campaigns, the campaign successfully engaged with gaming enthusiasts.
