VEZO 360

The VEZO 360 takes dash cam technology to the next level, offering advanced features for safety and convenience. This dual-lens 4K dash cam captures every angle with its 360˚ field of view, ensuring nothing goes unnoticed. Equipped with built-in AI, it monitors driver alertness and detects if you're falling asleep behind the wheel. With accident detection, 4G/LTE connectivity, and a configurable mobile app, the VEZO 360 delivers cutting-edge functionality for modern drivers.

The VEZO 360 had a long list of truly exceptional technology which gave us plenty of material to work with. That and the sheer amount of practical functionality with this product allowed us to position ourselves to showcase its distinct features through creative SMM posts, influencer promotions, and engage in some aggressive marketing. Facebook advertising was our heaviest lifter during this campaign.We took full advantage of the various features and changed our advertising tactics often to constantly grow and reach out to new target audiences, which brought us over 120,000 visits to the campaign page.Teamwork, collaboration and careful budgeting between our departments allowed us to appropriately incorporate the right marketing strategies and resources to get the VEZO 360 past the 1$ million dollar mark.